Friday, March 30, 2007

TV: it’s a right, not a privilege

I love television. That's no secret. I probably watch more than is good for me, and since I bought a new TV month ago I probably watch even more than I did before. Even According to Jim is halfway decent when you're watching it on a 42-inch plasma screen.
If you'd asked me two weeks ago, I might have claimed TiVo was the greatest television-related invention since the cathode ray tube (or at least since the remote control) but now I'm not so sure. Because now I've discovered high-definition.
I don't have access to a lot of HDTV at the moment. I don't have the digital cable subscription I'd need to get the full range of channels with that kind of crystal clarity. But with a simple $20 antenna I can at least get local networks in all their high-resolution glory. In the past two weeks I've discovered the joys of seeing every gory detail as Jack Bauer interrogates terrorists on 24. I never imagined I'd get so excited about being able to pick out individual beads of sweat on Kevin Garnett's forehead. Then again, when the Timberwolves are choking away one game after another you have to have something to keep you interested.
Even Antiques Roadshow is better in HD.
HDTV is the future for all television. In February of 2009 all over-the-air television will be broadcast digitally. The idea — aside from giving everyone the opportunity to see in vivid detail each wrinkle and age spot on Andy Rooney's face — is to free up the bandwidth currently used by television broadcasts for use by emergency workers. As a consequence, all Americans who don't already have a high-definition TV — or at least a box to convert digital signal to the analog signals most TVs use today — will have to make some changes.
Don't worry, though. The government will be there to help. Starting next January, the government will start handing out $40 coupons to help Americans cover the cost of digital-to-analog converter boxes. The National Telecommunications and Information Association has set aside $990 million for the program, with the possibility of spending another $510 million if there's enough demand. The coupons will only be available to people who do not subscribe to cable or satellite services.
Some people might think this is silly. They might argue there are bigger problems — homelessness, maybe, or funding for education — than making sure every American has uninterrupted access to Deal or No Deal.
I disagree. Frankly, I don't think they're going far enough.
Sure, the government is making sure we will continue to have access to television, but what are they doing to make sure we're watching? It's a terrible thought, but I know there are hours of television that go tragically unwatched. There are millions of Americans who each week neglect their patriotic duty to vote for our next American Idol. Look, America, this is your Idol. If you don't vote, you don't get to complain when whoever wins releases some terrible CD later this year. I've already ordered my "Don't Blame Me, I Voted for Lakisha" bumper stickers.
We need TV to watch the news, too. If I didn't have access to local news broadcasts I wouldn't know important things like how Ricky Schroeder feels about joining the cast of 24, or what the latest theory is on the death of Anna Nicole. An uninformed populace is a scary thing.
The converter box coupons are a good start, but there's room to do so much more. If the government could spring for a new flat screen for everyone, I'm sure there'd be more interest in watching TV.
TiVo has got to go, too. As much as I love it, if people can skip through commercials willy-nilly they'll never know what products are out there that they just have to own.
What if we required modifications to TVs that kept them on all the time? That might help. And maybe one of those chairs like they have in A Clockwork Orange, so viewers can never look away. Is that going to far? I don't think so. This is the culture war, people, and extreme times call for extreme measures.
I think it's time the government gave up on this idea of fighting the growing obesity problem in the country and started trying to convince every man, woman and child in America to plop down in front of the tube with a bag of chips. At least it's a fight we know we can win.

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